Entertainment Sports
and Gaming Law

Firm Profile

ESG Law is a leading law firm in entertainment, sports, and gaming. Founded in 2017 by legal veterans of the gaming industry, ESG originally established itself as the first law firm to focus exclusively on esports, servicing clients that push the envelope of the esports industry in betting, content creation, brand representation, merchandising, and more. Since then, our expertise and service offering organically grew into the broader digital media, sports, and emerging industries. ESG now regularly advises and supports stakeholders in esports, sports and games as well as other emerging industries, including:

  • Agencies (Talent & Brand)

  • Apparel, Merchandising & Lifestyle

  • Cannabis

  • Full-Service Content Production

  • Esports

  • Event Production (In Person & Broadcast)

  • Gambling

  • Indie Video Game Development

  • Influencers & Creators

  • Interactive Entertainment

  • Professional Pickleball

  • SaaS

  • Video Game Tournament Organizers

  • Video Gaming Hardware & Peripherals

  • Video Games Publishing

With our roots deeply embedded in video games and competitive events, our team brings forth a wealth of expertise, combining big law firm experience with practical knowledge that comes with serving at an executive level in leading esports organizations, gaming businesses, and working closely alongside entrepreneurs in emerging industries.

The attorneys at ESG go beyond the typical attorney‑client relationship. Woven into the fabric of the ecosystems in which our clients operate, and deeply invested in their future growth, we are not simple service providers; we are engaged citizens of these communities. We create legal solutions to a constantly evolving set of challenges in these novel industries. We also serve as outside general counsel for many of our clients, managing their overarching legal needs and coordinating directly with other law firms to achieve a unified goal. The longstanding relationships we’ve established with so many of our clients are a testament to the immense value we bring.

Even though our expertise has grown far beyond esports, ESG Law remains at the forefront of the esports industry, helping establish new norms and balancing power dynamics to support more sustainable growth. Representative Matters include:

  • Contact
  • Legal